Eminem makes it through with the first visual release, “Fall” from his Kamikaze album and it follows the original theme of criticizing the current rap scene, and commenting on how Revival received unfairly poor reviews.
The intro had already hinted what should be expected; “You know, everybody’s been tellin’ me what they think about me for the last few months/It’s too loud/Maybe it’s time I tell ’em what I think about them”. Amongst others, Em calls out Tyler, The Creator, Lord Jamar and Joe Budden in the song.
The visual did more justice to the message Em was trying to pass across. From the press reaction, media rants to the fans fallout, Em was really ready to give it them all.
These rappers are like Hunger Games
One minute, they’re mockin’ Jay
Next minute, they get their style from Migos or they copy Drake
Maybe I just don’t know when to turn around and walk away
But all the hate, I call it “Walk on Water” gate
I’ve had as much as I can tolerate
I’m sick and tired of waitin’, I done lost my patience
I can take all of you motherfuckers on at once
You wanted Shady? You got him!