As it stands right now, entertainment is an integral soul of every large establishment. Commercial banks, telecommunication brand and other multi-national companies are aware of this evolution are they are doing all possible to be on track.
Guaranty Trust Bank (GTBank) came out with a viral 737 Moments commercial song to create awareness for their USSD transaction code. The variety of artists on that song, despite not being the big names in the music industry delivered a gratifying sound that eventually became a singalong for many.
United Bank for Africa (UBA) similarly created a theme song titled ‘919 Dance’ produced by YBNL Pheelz Mr Producer who is also the lead singer. Just like GTB’s 737 song, we enjoy the variety in 919 Dance as well.
It’s obvious these commercial banks are in the woke and they won’t stop at increasing their horizons